A complete walkthrough of Measurebase: how setup works, exactly what happens on a real visit, and how the system keeps working as you grow.
Five steps, about 15 minutes end to end. See the set up server-side tagging for the detailed version.
Sign up on the Free plan, free forever. No card required.
Enter your main domain, such as example.com, and pick a tagging subdomain on it (mbase.example.com by default). Then connect Google Tag Manager, or paste your server container config.
Add the A record shown in domain settings, then verify. SSL is issued automatically once it resolves.
Generate the loader script, Standard or Enhanced, and swap it in for your existing GTM snippet in <head> and <body>.
Add a Web Container client to your server container with your web container ID allowed, then publish both containers. With Google Tag Manager connected, the tracking audit flags what is missing and can propose the fix.
This is the part that actually matters. Here's exactly where a tracked event goes, end to end.
From your own subdomain: first-party, not a third-party request a browser or ad blocker would flag on sight.
A pageview, click, or conversion is sent from the browser to your subdomain, exactly as your GTM setup defines it.
Cookie Keeper extends cookie lifetime, Click ID Restorer recovers stripped click IDs, IP Filter or Anonymization handle visitor IPs, Ad Blocker Protection unmasks relayed requests, Data Enrichment adds location, device, bot and AI headers. All before the request goes any further.
Exactly as if it had been sent there directly, with any power-up processing already applied.
GA4, Ads, Floodlight, or whatever you've configured, using the request as your server container received it.
Categorized by type and status, and ready to show up in your dashboard within moments.
Once traffic is flowing, Measurebase keeps watching so you don't have to.
Every request, categorized by type and status, filterable and exportable as CSV for as far back as your plan's retention allows. See reading and exporting your logs.
DNS drift, silent data outages, misdirected traffic and quota usage, checked continuously on every domain. See how monitoring works.
Every night, 40+ checks on your Tag Manager containers, your site and your DNS, plus a site crawl that lists every script and pixel loading outside GTM. Errors open an alert, and so do warnings the first time they appear. See the tracking audit.
The alert bell, the dedicated Alerts page, email, and Slack, the instant a problem opens, and again once it resolves.
The same flow, whether you're running one domain or fifty across a whole agency book of clients.
Add domains as you grow, or a second, independent setup on the same main domain. Free and Solo cover 1, Growth includes 3, Scale 5 and Business 10. See running multiple domains.
Go over quota and your account auto-upgrades by default so tracking never stops. Or opt out and pause tracking instead, your call.
Manage every client from one partner dashboard, invite team members with scoped access, and earn a recurring kickback on every subscription you bring.
Start free, no credit card required.
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