Run your server-side tracking from your own domain on 100% Dutch infrastructure. Built by tracking experts for maximum performance & compliance. Switching takes just a few minutes.
One platform that makes your measurement more accurate, keeps it compliant, and never lets it silently break.
Browsers and blockers strip away a big part of your signal. Running first-party from your own subdomain means there is nothing left for them to strip, while one lightweight loader keeps your site fast.
Setup takes minutes. After that, visitor IPs are masked before any tag sees them, consent is settled at the edge, and only the fields you picked ever leave your container in Amsterdam.
Tracking often breaks silently. Measurebase therefore watches every domain around the clock and warns you the moment something looks off through the dashboard, Email & Slack.
Hover any part of the scene to see what Measurebase does there. Click a cube or a data block to freeze the scene and keep its story open.
Advertising platform algorithms thrive on data and to make better decisions you want an accurate picture as well. Measurebase helps you achieve better performance and compliance by getting the most out of your Google Tag Manager container.
Migrating from client-side GTM, or from another tagging host, takes minutes rather than days.
Enter your main domain, then connect Google Tag Manager or paste your server container config. We set up the hosting & SSL in less than a minute.
Point mbase.yourdomain.com at Measurebase with one A record at your registrar.
Paste the generated snippet on your site, or swap the one you have. Your tags now run first-party from your own subdomain.
Nine power-ups run at the proxy, before your container, and recover the data blockers and browsers take away. Every one of them is included on every plan.
Tagging served from a path on your own website, so Safari keeps cookies for their full lifetime.
Masks tracking requests so blockers can't fingerprint them by URL.
Server-set cookies with their full lifetime, on Safari too with Same-Origin Tracking.
Brings back the gclid, msclkid and other click IDs browsers strip from your URLs.
Country, city, device and browser added server-side to every request.
Visitor IPs masked before your tags ever see them.
Office, agency and QA traffic kept out of your stats.
Testing only: treats every hit as consented, so you can test tags without clicking through your own banner.
Adds the profit of every purchase, so Google Ads and Meta can bid on profit instead of revenue. On request.
Browser privacy features, ITP and ad blockers quietly strip conversion signals before they reach your tools. Every dropped event is data your ad platforms never get to use.
Manage server-side tagging for all your clients from one partner dashboard, and earn recurring revenue while you're at it.
recurring kickback on every client subscription you bring
Paid out quarterly, tracked transparently in your dashboardServer-side GTM setup, EU privacy, first-party tagging and agency workflows, from the Measurebase team. New to it? Start with what server-side tagging is.
Schrems II, data residency and what it means for your analytics stack.
Account, domain, script, power-ups and alerting, in order.
How the masked script works and carries ad blocker protection.
Start free, no credit card required. Live in about 15 minutes.
Start free